Data Architecture

Data is the "FUEL" for digital transformation.

How data is structured, consumed and governed will determine how clearly a customer 360 view you have of your business.

The ability to connect data across systems and tools is critical to streamlining operations and employee satisfaction.

Highlights

Defined multi-tier POS reporting architecture; ensuring no duplicate reporting & compliance for compensation payouts.

Aligned SFDC data and account structures to ensure pipeline rollup and forecasting capabilities.

Leveraged DUNs numbers for account enrichment and hierarchies.

Implemented Industry codes for vertical insights.

Created dashboards utilizing advanced capabilities of Excel and Tableau.

Designed global SFDC dashboards using CRM Analytics.

Defined and deployed End-user POS dashboards.

Maintained Account attributions and assignments to support reporting and individual measurement

Drove Parent/Child relationship connections for full account views and insights.